Learn how Interior Design helped sell more outdoor apparel.
With a niche audience in the U.S. market, an outdoor lifestyle apparel company that stands for comfort and freedom is challenged to find innovative ways to engage their target audience
Higher Return on AdSpends (RoAS)
Lower Cost per Acquisition
consumr.ai identified the similarities and differences between loyal and low value customers. This allowed the platform to generate precise Meta interest targeting, ultimately lowering customer acquisition costs and achieving higher ROAS.
A prominent retailer in the outdoor apparel category in the U.S. market aimed to find their target audience and understand their audience insights using innovative techniques. They sought to be more efficient in non-intuitive targeting on Meta, focusing on long-term growth with high ROAS and lower customer acquisition costs.
Client Challenges Faced:
Platform Challenges:
How consumr.ai helped:
Using the Consumr.ai platform, the apparel brand could dive deep into the behavioral patterns of their high-value customers and match them with intelligent interest targeting on Meta..
Behavioral reports built on the intelligence of over 2 million consumer signals analyze and reveal the true components of your consumers’ behaviors, enhancing media strategy and activation within walled gardens.
consumr.ai is a consumer intelligence platform that analyses behavioral data from tik tok, meta, google, snapchat and pinterest to tell you what your audience thinks, searches, buys and content they consume. Unlock the power of first party intelligence strengthened by real time behavioral signals from digital marketing platforms.
consumr.ai is a consumer intelligence platform that analyses behavioral data from tik tok, meta, google, snapchat and pinterest to tell you what your audience thinks, searches, buys and content they consume. Unlock the power of first party intelligence strengthened by real time behavioral signals from digital marketing platforms.